Every idea starts with a problem. Ours was simple: glasses are too expensive. The cost of replacing them is so high and harder is to find a pair of great frames that don't leave your wallets bare. Where are the options?
It turns out there is a simple explanation. The eyewear industry is dominated by a single company that has been able to keep prices artificially high while reaping huge profits from consumers who have no other options.
We started EyesCrush to create an alternative.
HOW WE DO IT
To give the world access to better sunglasses, we got rid of the middleman, innovated the industry, and added modern convenience through subscription. Our direct-to-consumer approach made increasing quality for a fraction of the price a reality, and it shows. Overhead is way lower, our members are happier, and our value - is guaranteed.
...in self-expression, quality, design, innovation and fun. Your sunglasses should be an experience. Idyllic, stylish, timeless and adventurous. Endless possibilities, live music, measuring time in sunrises and sunsets. We believe sunglasses should make you happy and comfortable. We believe that great people - not profits - build great companies & communities. This way, you can afford more of what you love, where you love, with who you love.
"We're still a sunglasses company...We're just not going to act like one."